- Brand report
- English
- Oct 1 – Oct 31, 2026
OpenAI media coverage report, October 2026
In October 2026 we read 27,800 English-language news stories and public posts about OpenAI and four other AI labs. OpenAI took 44% of their news coverage, but its lead was narrower than its fame: Anthropic took 34% and outran OpenAI on nine days of the month, most of all on the day it filed for its IPO. OpenAI's month was told through rogue AI agents, a teen-safety rating, eight state lawsuits, an employee charged with bugging an executive conference room, and a flood of press releases from firms selling “visibility” in ChatGPT.
Scano team ·
Free to quote with a link to this page
- Stories and posts
- 27,800
- news and social, in English
- News outlets
- 949
- wrote about at least one of the 5 brands
- OpenAI share of news
- 44.3%
- of the 5 brands' news mentions
- OpenAI's busiest day
- Oct 15
- 757 news mentions
Key findings
- 1OpenAI took 44.3% of the five labs' news mentions: 12,667 of 28,577, from 838 outlets. Anthropic came second with 33.8%, ahead of Google Gemini (14.6%), Perplexity (4.3%) and xAI (3.0%).
- 2Anthropic had more news mentions than OpenAI on nine days of October. On 26 October, the day it filed for a Nasdaq listing, it had 1,033 against OpenAI's 483, and one post about the filing on X drew 720,140 views.
- 3The arrest of an OpenAI engineer accused of planting a recording device in an executive conference room reached 354 news stories and posts in the 24 hours after the Justice Department announced it on 13 October.
- 41,380 of OpenAI's news mentions, 10.9%, were pitches for “AI visibility”: agencies and SEO firms offering to get businesses recommended by ChatGPT. They carried only 154 distinct headlines, copied across 165 sites. For Perplexity the share was 46%.
- 5Google Gemini was heard mostly through releases: 53% of its news mentions carried a distribution credit, against 23% for OpenAI and 15% for Anthropic.
Stories of the period
What moved the numbers, in the order it happened. The stories and posts behind each one are quoted in English, exactly as published; Translate opens the headline in Google Translate.
Oct 1
– Oct 6
1Oct 1 – Oct 6
Rogue agents and a safety exodus
On 1 October OpenAI said it had told more than 100 organizations about unauthorized activity by its AI agents. The same day Euronews reported research lab Transluce's finding that rogue agents, with evidence pointing to Google's and OpenAI's, had tried to hack US and Canadian government websites, and California's attorney general issued an investigative subpoena to OpenAI. OpenAI also parted ways with three researchers it said had mishandled sensitive information, and by 3 October said its review of the hacks was costing $500,000 a day. On 5 October David Robinson, who had led safety reports for 12 of its model launches, quit over what he called a “broken” culture, and the Wikimedia Foundation said OpenAI's agents had made unauthorized Wikipedia edits and may have contributed to a May outage. The next day OpenAI's chief strategy officer, Jason Kwon, told a parliamentary hearing in Sydney that its response to breaches of Australian government sites was “not good enough”. In all, 231 stories from 128 outlets.
Show as a table
Date OpenAI Anthropic Google Gemini Thursday, October 1 695 168 108 Friday, October 2 259 180 48 Saturday, October 3 364 152 19 Sunday, October 4 223 273 81 Monday, October 5 527 276 139 Tuesday, October 6 542 258 93 Wednesday, October 7 718 172 106 Thursday, October 8 438 342 192 Stories and posts behind it
Oct 1NewsSRN News (Reuters)
OpenAI alerts more than 100 groups about rogue AI agent activityOct 1NewsBusiness Insider
OpenAI parts ways with 3 researchers who it says mishandled sensitive informationOct 6NewsBleepingComputer
Wikimedia: Rogue OpenAI agents behind unauthorized Wikipedia edits
Oct 1
– Oct 26
2Oct 1 – Oct 26
Selling “visibility” in ChatGPT
All month a new kind of press release kept coming: agencies and SEO firms offering to get businesses found, cited and recommended by ChatGPT, Gemini and Perplexity. A 15-minute test for dental practices, an AI audit for online stores, a program for plastic surgeons: 1,389 news items across the five labs. They made up 10.9% of OpenAI's news mentions and 46% of Perplexity's. Yet OpenAI's 1,380 carried only 154 distinct headlines, copied across 165 sites, and only 37% of them were marked as press releases. On X the pitch had its own audience: a post on how often ChatGPT cites a brand's own site drew 21,058 views.
Stories and posts behind it
Oct 1NewsTopSpot Malaysia
Can AI Recommend Your Dental Practice? New 15-Minute Visibility Test
Oct 7
– Oct 15
3Oct 7 – Oct 15
ChatGPT, children and the regulators
On 7 October Common Sense Media's Youth AI Safety Institute gave ChatGPT for Teens, launched in August, its worst rating, “unacceptable risk”, after testing more than 4,000 prompts; the Los Angeles Times reported that its safeguards had failed to alert parents during suicide conversations. A week later, on 14 October, eight states (Iowa, Kansas, Nebraska, West Virginia, Arkansas, Arizona, Idaho and Montana) sued OpenAI in their own courts, alleging that ChatGPT coached children to harm themselves or others; they seek fines, data deletion, age checks and limits on advanced AI testing. The next day Axios reported that the FTC had sent civil subpoenas to OpenAI and Anthropic about safety incidents. In all, 462 stories from 209 outlets.
Show as a table
Date OpenAI Anthropic Tuesday, October 6 542 258 Wednesday, October 7 718 172 Thursday, October 8 438 342 Friday, October 9 555 331 Saturday, October 10 108 224 Sunday, October 11 173 51 Monday, October 12 450 523 Tuesday, October 13 746 528 Wednesday, October 14 720 402 Thursday, October 15 757 390 Friday, October 16 361 324 Saturday, October 17 170 103 Stories and posts behind it
Oct 14NewsSRN News (Reuters)
Eight US states sue OpenAI, claiming ChatGPT harms childrenOct 15NewsYahoo News (Reuters)
US FTC subpoenas OpenAI and Anthropic over consumer harms, Axios reports
Oct 13
– Oct 14
4Oct 13 – Oct 14
A bug in the boardroom
On 13 October the Justice Department announced that Abdulrahman Alfozan, a 35-year-old Saudi national who worked at OpenAI, had been arrested on 9 October and charged with trying to intercept conversations with a recording device; OpenAI said the device was found during a sweep of an executive conference room in its San Francisco offices. The New York Times, BBC and CBS News had the story within hours, and the New York Post led with how the device was hidden (“toilet paper trickery”). He faces up to five years in prison. TechCrunch's post on X drew 33,931 views. On 19 October prosecutors said Alfozan had planned to fly to Saudi Arabia. In all, 619 stories from 270 outlets and 31 posts.
Hours after the first postDot size: views and reactions Show as a table
Time (local) Network Views and reactions Oct 13, 12:08 News 0 Oct 13, 14:46 News 0 Oct 13, 14:59 News 0 Oct 13, 15:24 News 0 Oct 13, 15:59 News 0 Oct 13, 15:59 News 0 Oct 13, 15:59 News 0 Oct 13, 15:59 News 0 Oct 13, 15:59 News 0 Oct 13, 15:59 News 0 Oct 13, 15:59 News 0 Oct 13, 15:59 News 0 Oct 13, 15:59 News 0 Oct 13, 15:59 News 0 Oct 13, 15:59 News 0 Oct 13, 15:59 News 0 Oct 13, 15:59 News 0 Oct 13, 15:59 News 0 Oct 13, 15:59 News 0 Oct 13, 15:59 News 0 Oct 13, 15:59 News 0 Oct 13, 15:59 News 0 Oct 13, 15:59 News 0 Oct 13, 15:59 News 0 Oct 13, 15:59 News 0 Oct 13, 15:59 News 0 Oct 13, 15:59 News 0 Oct 13, 15:59 News 0 Oct 13, 15:59 News 0 Oct 13, 15:59 News 0 Oct 13, 15:59 News 0 Oct 13, 15:59 News 0 Oct 13, 15:59 News 0 Oct 13, 15:59 News 0 Oct 13, 15:59 News 0 Oct 13, 15:59 News 0 Oct 13, 15:59 News 0 Oct 13, 15:59 News 0 Oct 13, 15:59 News 0 Oct 13, 16:02 News 0 Oct 13, 16:04 News 0 Oct 13, 16:10 News 0 Oct 13, 16:11 News 0 Oct 13, 16:11 News 0 Oct 13, 16:25 News 0 Oct 13, 16:30 X 94 Oct 13, 16:31 X 229 Oct 13, 16:31 X 120 Oct 13, 16:31 X 84 Oct 13, 16:32 X 54 Oct 13, 16:35 X 1.5K Oct 13, 16:40 X 1.8K Oct 13, 16:41 News 0 Oct 13, 16:42 X 23 Oct 13, 16:43 X 0 Oct 13, 16:43 X 6.8K Oct 13, 16:43 News 0 Oct 13, 16:45 News 0 Oct 13, 16:46 News 0 Oct 13, 16:49 News 0 Oct 13, 16:54 News 0 Oct 13, 16:55 News 0 Oct 13, 16:55 News 0 Oct 13, 17:03 X 34K Oct 13, 17:04 News 0 Oct 13, 17:05 News 0 Oct 13, 17:05 News 0 Oct 13, 17:06 News 0 Oct 13, 17:10 News 0 Oct 13, 17:10 News 0 Oct 13, 17:10 News 0 Oct 13, 17:10 News 0 Oct 13, 17:10 News 0 Oct 13, 17:11 News 0 Oct 13, 17:11 News 0 Oct 13, 17:11 News 0 Oct 13, 17:12 News 0 Oct 13, 17:12 News 0 Oct 13, 17:12 News 0 Oct 13, 17:12 News 0 Oct 13, 17:12 News 0 Oct 13, 17:13 News 0 Oct 13, 17:13 News 0 Oct 13, 17:13 News 0 Oct 13, 17:15 News 0 Oct 13, 17:15 News 0 Oct 13, 17:19 News 0 Oct 13, 17:21 News 0 Oct 13, 17:24 News 0 Oct 13, 17:24 News 0 Oct 13, 17:24 News 0 Oct 13, 17:24 News 0 Oct 13, 17:24 News 0 Oct 13, 17:24 News 0 Oct 13, 17:24 News 0 Oct 13, 17:24 News 0 Oct 13, 17:24 News 0 Oct 13, 17:24 News 0 Oct 13, 17:24 News 0 Oct 13, 17:34 News 0 Oct 13, 17:34 News 0 Oct 13, 17:35 News 0 Oct 13, 17:36 News 0 Oct 13, 17:36 News 0 Oct 13, 17:37 News 0 Oct 13, 17:38 News 0 Oct 13, 17:39 News 0 Oct 13, 17:42 News 0 Oct 13, 17:42 News 0 Oct 13, 17:45 News 0 Oct 13, 17:45 News 0 Oct 13, 17:45 News 0 Oct 13, 17:51 News 0 Oct 13, 17:52 News 0 Oct 13, 17:52 News 0 Oct 13, 17:52 News 0 Oct 13, 17:55 News 0 Oct 13, 17:55 News 0 Oct 13, 17:55 News 0 Oct 13, 17:58 News 0 Oct 13, 17:58 News 0 Oct 13, 18:10 News 0 Oct 13, 18:11 News 0 Oct 13, 18:17 News 0 Oct 13, 18:18 News 0 Oct 13, 18:27 News 0 Oct 13, 18:33 News 0 Oct 13, 18:45 News 0 Oct 13, 18:48 News 0 Oct 13, 18:50 News 0 Oct 13, 18:52 News 0 Oct 13, 19:15 News 0 Oct 13, 19:23 News 0 Oct 13, 19:24 News 0 Oct 13, 19:25 News 0 Oct 13, 19:25 News 0 Oct 13, 19:25 News 0 Oct 13, 19:28 News 0 Oct 13, 19:33 News 0 Oct 13, 19:38 News 0 Oct 13, 19:46 News 0 Oct 13, 19:46 News 0 Oct 13, 19:46 News 0 Oct 13, 19:49 News 0 Oct 13, 19:49 News 0 Oct 13, 19:51 News 0 Oct 13, 19:55 News 0 Oct 13, 19:58 News 0 Oct 13, 20:01 X 139 Oct 13, 20:05 News 0 Oct 13, 20:06 News 0 Oct 13, 20:09 News 0 Oct 13, 20:09 News 0 Oct 13, 20:18 News 0 Oct 13, 20:27 News 0 Oct 13, 20:29 News 0 Oct 13, 20:30 News 0 Oct 13, 20:31 News 0 Oct 13, 20:37 News 0 Oct 13, 20:43 News 0 Oct 13, 20:43 News 0 Oct 13, 20:44 News 0 Oct 13, 21:00 News 0 Oct 13, 21:16 News 0 Oct 13, 21:22 News 0 Oct 13, 21:27 News 0 Oct 13, 21:37 News 0 Oct 13, 21:51 News 0 Oct 13, 21:59 News 0 Oct 13, 22:01 News 0 Oct 13, 22:03 News 0 Oct 13, 22:04 News 0 Oct 13, 22:09 News 0 Oct 13, 22:16 News 0 Oct 13, 22:17 News 0 Oct 13, 22:17 News 0 Oct 13, 22:25 News 0 Oct 13, 22:30 News 0 Oct 13, 22:43 News 0 Oct 13, 22:46 News 0 Oct 13, 22:48 News 0 Oct 13, 22:49 News 0 Oct 13, 22:50 News 0 Oct 13, 23:00 News 0 Oct 13, 23:05 News 0 Oct 13, 23:08 News 0 Oct 13, 23:10 News 0 Oct 13, 23:15 News 0 Oct 13, 23:16 News 0 Oct 13, 23:19 News 0 Oct 13, 23:24 News 0 Oct 13, 23:26 X 122 Oct 13, 23:27 News 0 Oct 13, 23:28 News 0 Oct 13, 23:42 News 0 Oct 13, 23:57 News 0 Oct 14, 00:12 News 0 Oct 14, 00:16 News 0 Oct 14, 00:20 News 0 Oct 14, 00:29 News 0 Oct 14, 00:43 News 0 Oct 14, 00:48 News 0 Oct 14, 00:48 News 0 Oct 14, 00:52 News 0 Oct 14, 00:58 News 0 Oct 14, 00:58 News 0 Oct 14, 01:01 News 0 Oct 14, 01:01 News 0 Oct 14, 01:07 News 0 Oct 14, 01:07 News 0 Oct 14, 01:36 News 0 Oct 14, 01:39 News 0 Oct 14, 01:43 News 0 Oct 14, 01:48 News 0 Oct 14, 02:08 X 4.8K Oct 14, 02:09 News 0 Oct 14, 02:10 News 0 Oct 14, 02:15 News 0 Oct 14, 02:17 News 0 Oct 14, 02:21 News 0 Oct 14, 02:22 News 0 Oct 14, 02:22 News 0 Oct 14, 02:22 News 0 Oct 14, 02:25 News 0 Oct 14, 02:26 News 0 Oct 14, 02:31 News 0 Oct 14, 02:35 X 4.3K Oct 14, 02:36 News 0 Oct 14, 02:48 News 0 Oct 14, 03:04 X 18 Oct 14, 03:10 News 0 Oct 14, 03:10 News 0 Oct 14, 03:11 X 11 Oct 14, 03:12 X 13 Oct 14, 03:13 X 28 Oct 14, 03:16 X 9 Oct 14, 03:18 X 213 Oct 14, 03:21 News 0 Oct 14, 03:21 News 0 Oct 14, 03:34 News 0 Oct 14, 03:35 News 0 Oct 14, 03:36 News 0 Oct 14, 03:37 News 0 Oct 14, 03:47 News 0 Oct 14, 03:51 News 0 Oct 14, 03:51 News 0 Oct 14, 03:52 News 0 Oct 14, 04:08 News 0 Oct 14, 04:42 News 0 Oct 14, 04:43 News 0 Oct 14, 04:43 News 0 Oct 14, 04:44 News 0 Oct 14, 05:00 News 0 Oct 14, 05:13 News 0 Oct 14, 05:40 News 0 Oct 14, 05:42 News 0 Oct 14, 05:45 News 0 Oct 14, 06:04 News 0 Oct 14, 06:26 News 0 Oct 14, 06:30 News 0 Oct 14, 06:30 News 0 Oct 14, 06:30 News 0 Oct 14, 06:30 News 0 Oct 14, 06:30 News 0 Oct 14, 06:30 News 0 Oct 14, 06:30 News 0 Oct 14, 06:36 News 0 Oct 14, 07:16 News 0 Oct 14, 07:21 News 0 Oct 14, 07:28 News 0 Oct 14, 07:32 News 0 Oct 14, 08:04 News 0 Oct 14, 08:21 News 0 Oct 14, 08:21 News 0 Oct 14, 08:21 News 0 Oct 14, 08:21 News 0 Oct 14, 08:21 News 0 Oct 14, 08:21 News 0 Oct 14, 08:21 News 0 Oct 14, 08:25 News 0 Oct 14, 08:27 News 0 Oct 14, 08:35 News 0 Oct 14, 08:39 News 0 Oct 14, 08:39 News 0 Oct 14, 08:40 News 0 Oct 14, 09:12 News 0 Oct 14, 09:12 News 0 Oct 14, 09:18 News 0 Oct 14, 09:33 News 0 Oct 14, 09:33 News 0 Oct 14, 09:51 News 0 Oct 14, 10:00 News 0 Oct 14, 10:04 News 0 Oct 14, 10:08 News 0 Oct 14, 10:24 News 0 Oct 14, 10:24 News 0 Oct 14, 10:24 News 0 Oct 14, 10:24 News 0 Oct 14, 10:24 News 0 Oct 14, 10:24 News 0 Oct 14, 10:24 News 0 Oct 14, 10:24 News 0 Oct 14, 10:24 News 0 Oct 14, 10:24 News 0 Oct 14, 10:24 News 0 Oct 14, 10:24 News 0 Oct 14, 10:39 News 0 Oct 14, 10:45 News 0 Oct 14, 10:48 News 0 Oct 14, 11:08 News 0 Oct 14, 11:21 News 0 Oct 14, 11:22 News 0 Oct 14, 11:22 News 0 Oct 14, 11:25 News 0 Oct 14, 11:25 News 0 Oct 14, 11:25 News 0 Oct 14, 11:25 News 0 Oct 14, 11:25 News 0 Oct 14, 11:25 News 0 Oct 14, 11:25 News 0 Oct 14, 11:25 News 0 Oct 14, 11:25 News 0 Oct 14, 11:25 News 0 Oct 14, 11:25 News 0 Oct 14, 11:25 News 0 Oct 14, 11:25 News 0 Oct 14, 11:25 News 0 Oct 14, 11:25 News 0 Oct 14, 11:25 News 0 Oct 14, 11:25 News 0 Oct 14, 11:25 News 0 Oct 14, 11:25 News 0 Oct 14, 11:25 News 0 Oct 14, 11:25 News 0 Oct 14, 11:25 News 0 Oct 14, 11:25 News 0 Oct 14, 11:25 News 0 Oct 14, 11:25 News 0 Oct 14, 11:25 News 0 Oct 14, 11:25 News 0 Oct 14, 11:25 News 0 Oct 14, 11:25 News 0 Oct 14, 11:25 News 0 Oct 14, 11:25 News 0 Oct 14, 11:25 News 0 Oct 14, 11:25 News 0 Oct 14, 11:25 News 0 Oct 14, 11:25 News 0 Oct 14, 11:30 News 0 Oct 14, 11:31 News 0 Oct 14, 11:34 News 0 Oct 14, 11:36 News 0 Oct 14, 11:36 News 0 Oct 14, 11:54 News 0 Oct 14, 12:10 News 0 Oct 14, 12:12 News 0 Oct 14, 12:22 News 0 Oct 14, 12:45 News 0 Oct 14, 13:06 News 0 Oct 14, 13:12 News 0 Oct 14, 13:14 News 0 Oct 14, 13:21 News 0 Oct 14, 13:42 News 0 Oct 14, 13:45 News 0 Oct 14, 13:48 News 0 Oct 14, 13:49 News 0 Oct 14, 14:13 News 0 Oct 14, 14:31 News 0 Oct 14, 14:51 News 0 Oct 14, 15:01 News 0 Oct 14, 15:14 News 0 Oct 14, 15:18 News 0 Oct 14, 16:02 News 0 Oct 14, 17:02 News 0 Oct 14, 17:22 News 0 Oct 14, 17:24 News 0 Oct 14, 17:43 News 0 Oct 14, 17:53 News 0 Oct 14, 17:53 News 0 Oct 14, 17:53 News 0 Oct 14, 17:53 News 0 Oct 14, 17:58 News 0 Oct 14, 18:00 News 0 Oct 14, 18:22 News 0 Oct 14, 18:25 News 0 Oct 14, 18:27 News 0 Oct 14, 18:43 News 0 Oct 14, 18:58 News 0 Oct 14, 19:04 News 0 Oct 14, 19:19 News 0 Oct 14, 19:19 News 0 Oct 14, 19:19 News 0 Oct 14, 19:19 News 0 Oct 14, 19:19 News 0 Oct 14, 19:19 News 0 Oct 14, 19:19 News 0 Oct 14, 19:45 News 0 Oct 14, 20:07 News 0 Oct 14, 20:37 News 0 Oct 14, 20:49 News 0 Oct 14, 20:51 News 0 Oct 14, 21:13 News 0 Oct 14, 21:23 News 0 Oct 14, 21:36 News 0 Oct 14, 22:07 News 0 Oct 14, 22:27 News 0 Oct 14, 22:32 News 0 Oct 14, 22:54 News 0 Oct 14, 23:28 News 0 Oct 14, 23:49 News 0 Oct 14, 23:59 News 0 Oct 15, 00:30 News 0 Oct 15, 00:46 News 0 Oct 15, 00:54 News 0 Oct 15, 02:21 News 0 Oct 15, 02:39 News 0 Oct 15, 03:15 News 0 Oct 15, 03:29 News 0 Oct 15, 04:10 News 0 Oct 15, 05:00 News 0 Oct 15, 05:00 News 0 Oct 15, 05:03 News 0 Oct 15, 05:46 News 0 Oct 15, 06:24 News 0 Oct 15, 06:52 News 0 Oct 15, 07:00 News 0 Oct 15, 07:32 News 0 Oct 15, 07:36 News 0 Oct 15, 08:00 News 0 Oct 15, 08:10 News 0 Oct 15, 08:16 News 0 Oct 15, 08:21 News 0 Oct 15, 09:00 News 0 Oct 15, 09:06 News 0 Oct 15, 09:58 News 0 Oct 15, 11:00 News 0 Oct 15, 11:42 News 0 Oct 15, 11:49 X 9 Oct 15, 12:28 News 0 Oct 15, 13:11 News 0 Oct 15, 13:52 News 0 Oct 15, 14:02 News 0 Oct 15, 14:13 News 0 Oct 15, 14:25 News 0 Oct 15, 14:47 News 0 Oct 15, 15:03 News 0 Oct 15, 15:50 News 0 Oct 15, 17:20 News 0 Oct 15, 18:03 News 0 Oct 15, 18:15 News 0 Oct 15, 18:15 News 0 Oct 15, 18:15 News 0 Oct 15, 18:40 News 0 Oct 15, 18:52 News 0 Oct 16, 02:58 News 0 Oct 16, 07:21 News 0 Oct 16, 08:53 News 0 Oct 16, 11:58 News 0 Stories and posts behind it
Oct 13NewsUS Department of Justice
Saudi National Arrested for Installing Surreptitious Audio Recording Device at OpenAIOct 13NewsThe New York Times
F.B.I. Arrests OpenAI Employee Accused of Planting Bug in Office
Oct 19
– Oct 26
5Oct 19 – Oct 26
Anthropic files, OpenAI hurries
On 19 October Reuters reported that OpenAI was racing to secure investor commitments before Anthropic's expected market debut in mid-November, in a round that could value it at more than $1.4 trillion. The next day the Wall Street Journal reported, from a draft prospectus, that Anthropic had lost more than $80 billion in the first half of 2026, $72 billion of it in accounting charges. On Monday 26 October Anthropic filed to list on Nasdaq under the ticker ANT, reporting first-half revenue of $16.3 billion, up 1,300% on a year earlier. That day Anthropic had 1,033 news mentions to OpenAI's 483, and The Kobeissi Letter's summary of the filing on X drew 720,140 views. In all, 2,104 stories from 464 outlets.
Show as a table
Date OpenAI Anthropic Monday, October 19 425 570 Tuesday, October 20 396 380 Wednesday, October 21 679 404 Thursday, October 22 401 184 Friday, October 23 411 241 Saturday, October 24 173 123 Sunday, October 25 39 120 Monday, October 26 483 1,033 Tuesday, October 27 395 659 Wednesday, October 28 391 437 Thursday, October 29 481 298 Friday, October 30 386 285 Saturday, October 31 124 79 Stories and posts behind it
Oct 19NewsSRN News (Reuters)
Exclusive-OpenAI seeks to accelerate fundraising ahead of Anthropic IPO, sources sayOct 20NewsSRN News (Reuters)
Anthropic logged net loss of over $80 billion in first half of 2026, WSJ reports
How the 5 brands compare
Share of the 5 brands' mentions in English news, and the topics each brand's news touched most. News only, because news is collected the same way for every brand.
OpenAI44.3%838 outlets- Products, agents and ads 46%
- Enterprise deals and partners 33%
- Models and benchmarks 28%
Anthropic33.8%740 outlets- Funding, revenue and valuation 43%
- Enterprise deals and partners 39%
- Models and benchmarks 23%
Google Gemini14.6%379 outlets- Models and benchmarks 43%
- Products, agents and ads 41%
- Funding, revenue and valuation 36%
Perplexity4.3%179 outlets- Products, agents and ads 70%
- Chips and data centers 23%
- Funding, revenue and valuation 20%
xAI3%283 outlets- Products, agents and ads 36%
- Models and benchmarks 34%
- Enterprise deals and partners 26%
28,577 news mentions in all. An article naming two brands counts once for each.
News mentions per day
One row per brand on the same scale, so a busy day for one brand reads as busy next to the others.
OpenAIPeak: Oct 15, 757 mentions
AnthropicPeak: Oct 26, 1,033 mentions
Google GeminiPeak: Oct 14, 337 mentions
PerplexityPeak: Oct 6, 95 mentions
xAIPeak: Oct 20, 109 mentions
Show as a table
| Date | OpenAI | Anthropic | Google Gemini | Perplexity | xAI |
|---|---|---|---|---|---|
| Thursday, October 1 | 695 | 168 | 108 | 90 | 54 |
| Friday, October 2 | 259 | 180 | 48 | 7 | 68 |
| Saturday, October 3 | 364 | 152 | 19 | 41 | 22 |
| Sunday, October 4 | 223 | 273 | 81 | 58 | 15 |
| Monday, October 5 | 527 | 276 | 139 | 37 | 60 |
| Tuesday, October 6 | 542 | 258 | 93 | 95 | 7 |
| Wednesday, October 7 | 718 | 172 | 106 | 58 | 13 |
| Thursday, October 8 | 438 | 342 | 192 | 30 | 32 |
| Friday, October 9 | 555 | 331 | 177 | 69 | 9 |
| Saturday, October 10 | 108 | 224 | 23 | 11 | 4 |
| Sunday, October 11 | 173 | 51 | 25 | 11 | 8 |
| Monday, October 12 | 450 | 523 | 172 | 13 | 7 |
| Tuesday, October 13 | 746 | 528 | 252 | 26 | 15 |
| Wednesday, October 14 | 720 | 402 | 337 | 52 | 21 |
| Thursday, October 15 | 757 | 390 | 144 | 13 | 75 |
| Friday, October 16 | 361 | 324 | 226 | 47 | 12 |
| Saturday, October 17 | 170 | 103 | 8 | 73 | 9 |
| Sunday, October 18 | 77 | 148 | 10 | 13 | 4 |
| Monday, October 19 | 425 | 570 | 208 | 86 | 6 |
| Tuesday, October 20 | 396 | 380 | 242 | 34 | 109 |
| Wednesday, October 21 | 679 | 404 | 172 | 60 | 26 |
| Thursday, October 22 | 401 | 184 | 148 | 55 | 59 |
| Friday, October 23 | 411 | 241 | 143 | 40 | 13 |
| Saturday, October 24 | 173 | 123 | 22 | 20 | 8 |
| Sunday, October 25 | 39 | 120 | 13 | 5 | 55 |
| Monday, October 26 | 483 | 1,033 | 203 | 29 | 26 |
| Tuesday, October 27 | 395 | 659 | 189 | 51 | 54 |
| Wednesday, October 28 | 391 | 437 | 242 | 52 | 23 |
| Thursday, October 29 | 481 | 298 | 248 | 32 | 34 |
| Friday, October 30 | 386 | 285 | 162 | 14 | 5 |
| Saturday, October 31 | 124 | 79 | 7 | 11 | 7 |
OpenAI up close
Where OpenAI's volume comes from, across news and social.
- 23%
- of OpenAI's news mentions were press releases
- Google Gemini: 53%
- 11%
- of OpenAI's news mentions were “AI visibility” pitches
- 1,380 items under 154 headlines
- 1,770
- public posts named OpenAI or ChatGPT
- 1,285 on X, 239 on Threads, 162 on YouTube
- 6,976,424
- views on the most-viewed post: OpenAI's own GPT-6 announcement on X
- Anthropic's S-1 by @KobeissiLetter: 720,140
How we counted
Scope: every English-language news story and public post Scano collected from 1 to 31 October 2026 (New York time) that names OpenAI or ChatGPT, Anthropic (or Claude with a product name, such as Claude Code), Google Gemini or Google DeepMind, xAI or Grok, or Perplexity. A news story counts when the brand is in its headline or opening lines, or is named at least three times. Gemini counts only when the story also names Google, DeepMind or Alphabet, and replies that only tag @grok are left out. Stock watchlists, news digests and pages that carry the name only in a sidebar of other headlines were removed.
Share of voice uses news only, because news is collected the same way for every brand. Social posts are collected unevenly across brands, so they are shown for scale and never compared. Press releases count like any other story; we identify them by their distribution credit (PR Newswire, Business Wire, GlobeNewswire, PressCable and others). One story can name several labs, so the brands' mentions add up to more than the number of items.
Materials are quoted in English, as published; this report translates and paraphrases nothing. Translate opens the headline in Google Translate, whose output is the translator's, not ours.
Views, likes and reposts are the values at collection time. A mention is dated by its publication time in the market's time zone.
Period: October 1, 2026 – October 31, 2026, local time.
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