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Analytics

Analytics that turn millions of mentions into decisions

Every mention Scano collects is scored and sliced automatically: dynamics over time, sentiment, sources, geography, languages and authors. No spreadsheets, no manual counting — open a report and see what changed and why.

7-day free trial · No credit card required

50M+

mentions analyzed monthly

1M+

news & web sources monitored

20+

languages with AI sentiment

90%

sentiment accuracy

What you get

The analytics Scano ships out of the box

Six report families built on the same live mention stream — from the first spike on a chart down to the individual post behind it.

Mention dynamics in real time

Mention dynamics in real time

Watch the volume of conversation about your brand hour by hour. Spikes, lulls and trend shifts show up on the chart the moment they happen — so you react to a story while it is still developing.

  • Volume over time across social networks and 1M+ news and web sources
  • Click any point on the chart to open the mentions behind it
  • Filter by period, source type, sentiment and geography

Sentiment

58%Positive
  • Positive58%
  • Neutral30%
  • Negative12%

A sentiment split you can trust

AI classifies every mention as positive, negative or neutral in 20+ languages — including Kazakh and Russian, where generic models fail. Track how the balance shifts by topic, source or author.

  • 90% accuracy on real-world social and news text
  • Sentiment trend over time, not just a snapshot
  • Correct any mention by hand — reports update instantly
SourcesGeographyLanguages
  • Telegram34%
  • Instagram26%
  • News & web21%
  • YouTube12%
  • Other7%

Sources, geography and languages

See where the conversation actually happens: which platforms and outlets drive coverage, which countries and regions it comes from, and in which languages people write about you.

  • Source breakdown across 8 social networks and news media
  • Geography of mentions for country- and region-level views
  • Language split to speak to every market in its own language

Top authors

mentions

  • 1MMetro Daily1,284
  • 2a@auto.review967
  • 3BBusiness FM741
  • 4d@daily.finance518
  • 5a@aigerim.k402

Top authors and voices

Find out who actually shapes the conversation: media outlets, Telegram channels, bloggers and everyday customers. Rank them by mention volume and jump straight to everything they have published about you.

  • Ranked authors and sources for any topic and period
  • One click from an author to all of their mentions
  • Spot new voices the moment they enter the conversation
Competitor share of voice

Competitor share of voice

Put your brand next to competitors on one screen: who gets talked about more, in what tone, and on which platforms. Share of voice turns "it feels like we're behind" into a number you can track quarter over quarter.

  • Side-by-side mention volume and sentiment for any set of brands
  • Source mix per competitor
  • Track share of voice over time and after campaigns
Reports that send themselves

Reports that send themselves

Every chart on this page exports to Excel, Word or PDF in one click — or lands in your inbox on schedule. Set up a daily or weekly digest for your team and executives, and back-fill the archive when you need history.

  • One-click export to Excel, Word and PDF
  • Scheduled email reports for your team and stakeholders
  • Archive backfill to analyze periods before you started monitoring

Start your free trial today

To use the system, please fill out the form below. We will contact you and tell you how to work with Scano.

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Media Analytics | Scano