Media monitoring
Every mention of your brand, minutes after it happens
Scano watches Telegram, VK, Instagram, Facebook, TikTok, YouTube, X, Threads, Odnoklassniki, Bluesky and over a million news and web sources around the clock. AI reads every mention (sentiment, topics, reach), so your team acts on signal, not noise.
Personalized demo · Live on your own topics
- news & web sources
- 1M+
- news & web sources
- languages with native AI sentiment
- 20+
- languages with native AI sentiment
- mentions analyzed monthly
- 50M+
- mentions analyzed monthly
One workspace, every source
1M+ news & web sources
A closer look at the monitoring engine
Six capabilities that turn raw mentions into decisions, each one built into the core platform, not sold as an add-on.
One workspace, every source
Coverage across every channel that matters
Ten social platforms and more than a million news and web sources feed one workspace. Need history? Archive backfill pulls past mentions into a new topic, so you start with context instead of a blank feed.
- Telegram, VK, Instagram, Facebook, TikTok, YouTube, X, Threads, Odnoklassniki and Bluesky
- 1M+ news sites, blogs and forums worldwide
- Archive backfill for historical mentions
A live feed built for fast triage
Mentions land within minutes and arrive pre-processed: sentiment, source, author and reach on every card. Filters, smart tags and saved views cut the firehose down to the conversations that need a human.
- New mentions within minutes, 24/7
- Filter by network, sentiment, geography, source or tag
- Smart tags cluster mentions by topic automatically
Sentiment by language
20+ languages- TürkçePositive · 94%
Yeni uygulama gerçekten çok hızlı 👏
- ҚазақшаNegative · 91%
Қолдау қызметі жауап бермей жатыр.
- РусскийNeutral · 78%
Обновление вышло, посмотрим как будет.
- EnglishPositive · 96%
Support fixed it in under an hour. Impressive.
Each language scored by its own model. No translation step.
Sentiment that understands 20+ languages
Instead of translate-then-score, Scano scores sentiment natively in more than 20 languages (including Kazakh and Russian) at 90% accuracy, so negative posts don't hide behind machine translation.
- Native models for Kazakh and Russian, plus 20+ more languages
- 90% accuracy on real-world mentions
- Positive, negative and neutral split on every chart
Crisis alerts before it becomes a crisis
Scano watches mention volume and negativity for unusual spikes and pushes an alert to email or Telegram the moment a topic turns. You hear it from your monitoring, not from your CEO.
- Spike detection on mention volume and negative share
- Delivery to email and Telegram
- Thresholds tuned per topic or brand
Competitor share of voice
Track competitors with the same depth as your own brand. Compare volume, sentiment and reach side by side, and see exactly when a campaign, yours or theirs, moves the market conversation.
- Any competitor, benchmarked side by side
- Volume, sentiment and reach on one screen
- Spot campaign impact in real time
Reports that build themselves
Scheduled digests land in stakeholder inboxes daily, weekly or monthly, in Excel, Word or PDF. One click turns any dashboard into a document your CMO actually reads.
- Excel, Word and PDF exports
- Daily, weekly or monthly schedules
- Charts, mention lists and summaries in one file
And everything around it
The rest of the toolkit ships with the platform.
AI Analyst
A daily brief of what changed and why, plus straight answers when you ask your data a question.
Smart tags
AI clusters mentions by topic and product line; filters and reports inherit the tags automatically.
Press-release tracking
Publish a release and follow its pickup: reach, reprints and sentiment in one view.
Integrations
Telegram and email out of the box; REST API and webhooks for everything else.
Unlimited seats
Monitoring seats are unlimited from Starter up. Bring the whole comms team.
Mobile app
The feed, alerts and analytics on Android: the same workspace in your pocket.
Work smarter with easy user access.
- 01
Create Topic & Configure Sources
Set up monitoring
Create a new topic with keywords, phrases, or Lucene queries. Select source types (news media, social networks, messengers, video), filter by 20+ languages, and define search regions. Add featured or excluded sources for precise monitoring.
- 02
Real-Time Data Collection
Automatic gathering
Scano continuously monitors over 1M+ sources including social media, news sites, forums, messengers, and video platforms. Materials are collected in real-time with metadata: author, date, source, sentiment, language, and location. Archive collection available for historical data.
- 03
AI-Powered Analysis & Tagging
Intelligent processing
Our AI automatically analyzes sentiment across 20+ languages with industry-leading accuracy, detects trends, recognizes logos and text in images, identifies entities (people, organizations), and applies auto-tags based on custom rules you create.
- 04
Advanced Filtering & Segmentation
Find what matters
Use powerful filters to segment materials by sentiment, source type, author demographics, geography, tags, categories, dates, and custom queries. Create and save custom filter combinations for quick access to specific data segments.
- 05
Interactive Analytics & Visualizations
Understand your data
Explore comprehensive analytics: sentiment trends, source distribution, author demographics, geographical heatmaps, tag clouds, engagement metrics, and dynamics over time. Export reports in Excel, PDF, or Word formats with customizable sections.
- 06
Alerts, Reports & Integrations
Stay informed
Set up real-time notifications via email or Telegram based on conditions (keywords, sentiment, sources). Create scheduled subscriptions for periodic reports. Integrate with Telegram channels for instant material delivery. Monitor crisis situations with instant alerts.
Book a demo
See Scano in action
Leave your work email. We'll set Scano up on your brand and competitors, then walk you through the results on a 30-minute call.
- Monitoring set up live on your keywords
- Sentiment, alerts and reports on your own data
- Pricing worked out for your team on the call
30 minutes · Google Meet · English, Russian or Kazakh
Step 1 of 2
Work email