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Media monitoring

Every mention of your brand, minutes after it happens

Scano watches Instagram, Facebook, VK, Telegram, TikTok, YouTube, Threads, X and over a million news and web sources around the clock. AI reads every mention — sentiment, topics, reach — so your team acts on signal, not noise.

Free 7-day trial · No credit card

1M+

news & web sources

20+

languages with native AI sentiment

50M+

mentions analyzed monthly

90%

sentiment accuracy

A closer look at the monitoring engine

Six capabilities that turn raw mentions into decisions — each one built into the core platform, not sold as an add-on.

One workspace, every source

InstagramFacebookVKTelegramTikTokYouTubeThreadsX
1M+ news & web sources

Coverage that actually covers

Eight social networks and more than a million news and web sources feed one workspace. Need history? Archive backfill pulls past mentions into a new topic, so you start with context instead of a blank feed.

  • Instagram, Facebook, VK, Telegram, TikTok, YouTube, Threads and X
  • 1M+ news sites, blogs and forums worldwide
  • Archive backfill for historical mentions
A live feed built for fast triage

A live feed built for fast triage

Mentions land within minutes and arrive pre-processed: sentiment, source, author and reach on every card. Filters, smart tags and saved views cut the firehose down to the conversations that need a human.

  • New mentions within minutes, 24/7
  • Filter by network, sentiment, geography, source or tag
  • Smart tags cluster mentions by topic automatically
Sentiment that understands 20+ languages

Sentiment that understands 20+ languages

Most tools translate first and guess second. Scano scores sentiment natively in more than 20 languages — including Kazakh and Russian — at 90% accuracy, so negative posts don't hide behind machine translation.

  • Native models for Kazakh and Russian, plus 20+ more languages
  • 90% accuracy on real-world mentions
  • Positive, negative and neutral split on every chart
Crisis alerts before it becomes a crisis

Crisis alerts before it becomes a crisis

Scano watches mention volume and negativity for unusual spikes and pushes an alert to email, Slack or Telegram the moment a topic turns. You hear it from your monitoring, not from your CEO.

  • Spike detection on mention volume and negative share
  • Delivery to email, Slack and Telegram
  • Thresholds tuned per topic or brand
Competitor share of voice

Competitor share of voice

Track competitors with the same depth as your own brand. Compare volume, sentiment and reach side by side, and see exactly when a campaign — yours or theirs — moves the market conversation.

  • Any competitor, benchmarked side by side
  • Volume, sentiment and reach on one screen
  • Spot campaign impact in real time
Reports that build themselves

Reports that build themselves

Scheduled digests land in stakeholder inboxes daily, weekly or monthly — Excel, Word or PDF. One click turns any dashboard into a document your CMO actually reads.

  • Excel, Word and PDF exports
  • Daily, weekly or monthly schedules
  • Charts, mention lists and summaries in one file

And everything around it

The rest of the toolkit ships with the platform.

AI Analyst

A daily brief of what changed and why — plus straight answers when you ask your data a question.

Smart tags

AI clusters mentions by topic and product line; filters and reports inherit the tags automatically.

Press-release tracking

Publish a release and follow its pickup — reach, reprints and sentiment in one view.

Integrations

Slack, Microsoft Teams, Telegram and email out of the box; REST API and webhooks for everything else.

Unlimited seats

Monitoring seats are unlimited on every plan — bring the whole comms team.

Mobile app

The feed, alerts and analytics on Google Play — the same workspace in your pocket.

How it works ?

Work smarter with easy user access.

  1. 01

    Create Topic & Configure Sources

    Set up monitoring

    Create a new topic with keywords, phrases, or Lucene queries. Select source types (news media, social networks, messengers, video), filter by 20+ languages, and define search regions. Add featured or excluded sources for precise monitoring.

  2. 02

    Real-Time Data Collection

    Automatic gathering

    Scano continuously monitors over 1M+ sources including social media, news sites, forums, messengers, and video platforms. Materials are collected in real-time with metadata: author, date, source, sentiment, language, and location. Archive collection available for historical data.

  3. 03

    AI-Powered Analysis & Tagging

    Intelligent processing

    Our AI automatically analyzes sentiment across 20+ languages with industry-leading accuracy, detects trends, recognizes logos and text in images, identifies entities (people, organizations), and applies auto-tags based on custom rules you create.

  4. 04

    Advanced Filtering & Segmentation

    Find what matters

    Use powerful filters to segment materials by sentiment, source type, author demographics, geography, tags, categories, dates, and custom queries. Create and save custom filter combinations for quick access to specific data segments.

  5. 05

    Interactive Analytics & Visualizations

    Understand your data

    Explore comprehensive analytics: sentiment trends, source distribution, author demographics, geographical heatmaps, tag clouds, engagement metrics, and dynamics over time. Export reports in Excel, PDF, or Word formats with customizable sections.

  6. 06

    Alerts, Reports & Integrations

    Stay informed

    Set up real-time notifications via email or Telegram based on conditions (keywords, sentiment, sources). Create scheduled subscriptions for periodic reports. Integrate with Telegram channels for instant material delivery. Monitor crisis situations with instant alerts.

Start your free trial today

To use the system, please fill out the form below. We will contact you and tell you how to work with Scano.

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Media Monitoring Across 1M+ Sources | Scano | Scano